SOCIAL MEDIA

Google Announces Updates to Display Network Campaigns

Google has announced some new updates to its Google Display Ads (GDA) network, providing more placement options for reaching audiences through Google’s broader web reach.

SOCIAL MEDIA

Snapchat Shares Insights into Effective Branded Content Approaches

Snapchat has published a new report, in collaboration with VaynerMedia and Realeyes, which looks at what type of brand content works best to drive impact,

SOCIAL MEDIA

Snapchat Launches New Brand Safety Measures

Snapchat has launched new ad placement control tiers, in order to provide advertisers with more reassurance and control in regards to where their promotions are

SOCIAL MEDIA

LinkedIn Rolls Out New Newsletter Metrics

LinkedIn has added two new metrics for newsletter creators in the app, with “email sends” and “email open rates” now available via your newsletter analytics

SOCIAL MEDIA

Facebook Announces That Livestreams Will Now Be Removed After 30 Days

If you’ve run any live streams on Facebook, take note. Meta’s making a change to its storage time for live stream broadcasts, in order to

SOCIAL MEDIA

TikTok Reinstated in US App Stores After Assurance From the Attorney General

Amid ongoing discussions about its future in the U.S., TikTok has now been reinstated for download in both the Google Play and Apple App stores

SOCIAL MEDIA

BuzzFeed Looks to Launch Its Own, More Positive Social Media Platform

A couple of times every year, a buzzy new social platform generates interest, and marketers start asking questions about whether it’s worth creating a profile,

SOCIAL MEDIA

Pinterest Reports Record Usage and Revenue in Q4

Pinterest has published its latest performance update, which shows that the app reached new highs in both active users and revenue in Q4, as it

SOCIAL MEDIA

38 Instagram Content Ideas [Infographic]

Are you wondering what to post on your Instagram account? Do you always seem to run out of engaging content ideas for social media? The

SOCIAL MEDIA

TikTok Announces Programming for Black History Month

TikTok has announced a range of activations for Black History Month, including a showcase of emerging Black creators, a new business accelerator program, and even